We are delighted to share that our Juice Burst Summer Fruits NPD has been awarded a Bronze Medal in the Soft Drinks category at this year’s The Grocer New Product & Packaging Awards!
In the Soft Drinks category, one of our latest launches, Juice Burst Summer Fruits, was awarded the Bronze Medal. In keeping with our entire Juice Burst portfolio, our Summer Fruits variant contains one of your five a day, no artificial colours, flavours or sweeteners, no added sugar – making it fully HFSS compliant. The consumer demand for red berry flavours has grown massively and during consumer testing the response was resoundingly positive, so it is fantastic to receive this recognition.
The Grocer New Product & Packaging Awards are always a fantastic affair, showcasing how brands continue to excite and inspire consumers in the face of changing and challenging legislation, as well as speaking to consumer trends. A huge congratulations to all winners and those shortlisted!